Advanced Track & Trace operates in the following areas
> Brand Protection and Secure Traceability
Brands play a strategic role, they are valuable corporate assets. They generate growth and image, but they are under threat everyday. The increase of counterfeiting, tampering, parallel markets, affects companies in every area. Trading losses, consumer trust loses, hazardous counterfeit products : facing the increasing risks, manufacturers and distributors have to protect their products and consumers.
Manufactured products counterfeiting preventing, authentication and distribution channel control.
> Document security
Governments, institutions and private companies should protect their document production. Current digitisation, processing and printing methods make falsification easier. Document and electronic hacking is growing incredibly.
Printed document authentication, traceability and protection.
> CRM